wokewashing
wokeling
social justice warrior
public-relations campaign
promotionalism
popularization
hard sell
consumerism
necessity
publicity
sales campaign
war
fosterage
awokening
public service announcement
advertence
promotional
advertency
advertisingese
public spirit
mongery
normativism
gesture politics
counteradvertising
popularisation
vulgarisation
vulgarization
reform
wowserism
branding
surreptitious advertisement
competition
activation
contention
liberty
rivalry
popularity contest
telishment
crowd control
publicization
politicking
agoraphilia
deportment
public safety announcement
postconsumerism
reputationism
social liberalism
monarchism
restraint of trade
guerrilla marketing