hard sell
informationism
counteradvertising
hyperadvertising
institutional advertising
soft sell
publicity
native advertising
sales campaign
advertisee
advertency
surreptitious advertisement
adland
public-relations campaign
promotional
murketing
surrogate advertising
public service announcement
advertorial
advertence
target audience
adfolk
advert
target group
deceptive advertising
rotator
sales promotion
guerrilla marketing
product placement
advertising campaign
come-on
ad blitz
ad campaign
advertizer
advertising division
advertising department
public safety announcement
emotional pivot
sponcon
positive transition
countercampaign
countersubversion
marketeering
wokewashing
advertese