hard sell
counteradvertising
informationism
hyperadvertising
institutional advertising
soft sell
publicity
native advertising
advertisee
advertency
surreptitious advertisement
sales campaign
public-relations campaign
adland
promotional
advertorial
public service announcement
murketing
surrogate advertising
target audience
advertence
advert
adfolk
target group
deceptive advertising
rotator
guerrilla marketing
sales promotion
ad campaign
ad blitz
advertising campaign
come-on
product placement
public safety announcement
sponcon
advertising division
advertizer
emotional pivot
advertising department
positive transition
countercampaign
countersubversion
marketeering
wokewashing
advertese